Cloud-to-cloud backup is the process of backing up data stored on one cloud backup service – whether a popular public app (like Microsoft 365 or Google Workspace) or a private one – to another. This practice gained popularity with individual users, businesses, and service providers for three main reasons:

From accidental deletion and retention policy gaps to malicious insiders, malware, ransomware, and beyond, cloud-to-cloud backup solutions address a wide variety of cyberthreats. Automatic or scheduled data and application cloud-to-cloud backup services protect data in a separate, secure data center, ensuring that a copy of the data you create, store, and share in cloud apps is safely retained in an off-site location. This approach ensures that data can be quickly and reliably restored anywhere and any time it’s needed.